Wine & Stone - A Connection that's Natural
Allyson Humphries, MIA+BSI: The Natural Stone Institute
What do you get when you combine an educational session about the wonders of natural stone with a wine tasting? Simply a great opportunity to draw architects, designers, contractors and even consumers to your place of business for what we call „Wine & Stone - A Connection that's Natural“.
Just as there are no two varieties of wine alike, no two pieces of stone are the same.
Parlay tasting of wine with education about wine, coupled with discussion about stone types and colors, and you have the makings of an interesting, and fun program you can repeat with new audiences all year long.
The MIA+BSI’s Women In Stone has developed the „Wine & Stone CEU“ to showcase the characteristics of natural stone and the nuances of some of your favorite wines
Allyson Humphries is a Sales Director with MS International & Vice Chair of the Women In Stone initiative powered by the MIA+BSI: The Natural Stone Institute.
She is an accomplished and passionate sales and marketing executive with 15+ years of experience in brand development, marketing, selling and managing in the natural stone and tile industry.
Proven ability to advance concepts and stone product lines from design inception to delivery. Consistently recognized for entrepreneurial approach to business and delivering outstanding results and profitability.
Prior to her tenure at MSI, she was Branch Manager at Walker Zanger Dallas where she increased branch revenue by 30.3% and increased sales per employee by 28.5%.
Humphries began her career in natural stone at her father's niche limestone quarry in Miami, Florida where she worked her way up from receptionist to Senior Director of Architectural Sales & Marketing with a personal book of business of $2 million and company revenue of $6 million.
She credits the MIA+BSI’s CEU program for giving her the tools she needed to reach the architects and designers in both markets. Humphries resides in Dallas, Texas with her son Thomas and husband Phillip.